To read or not to read the fine print! That is the question. Most people choose not to read the fine print. Not that I blame people simply glazing over when they are confronted with those giant blocks of fine print that you have to "accept" in order to move on- most people don't really want to ... Read More
Cloud Computing – Silver Lining or Just Fluff?
Businesses are going to cloud computing solutions, with suppliers that provide extremely efficient alternatives that are far less expensive than the traditional in-house method. And why not! The advantages of cloud computing for small businesses include reduced costs, easy servicing and latest ... Read More
Build your business – Richard Branson style
Its 46 years since Sir Richard started his first business venture - Student Magazine- since then lots has been written about him, and by him, on business and how to do it. No matter which story, book, interview or blog post you read his business guidelines are the same now as they were back then. ... Read More
The Importance of a Social Media Strategy
A social media strategy provides guidance on the approach to including social and online media tools within the company’s communication plan. Social media strategies should clearly articulate the reason why social channels are an appropriate means for the business to more effectively reach its ... Read More